ISLAMABAD, APR 18: On
March 22, the China Cultural Center in Pakistan launched the first episode of
the micro-documentary series " Better Tourism, Better Life, Better World
" on the Cultural Center's WeChat official account.
"World Tourism Alliance Best Practice in Poverty
Alleviation Through Tourism" as the blueprint, to provide Chinese
experience on poverty alleviation practices, to contribute Chinese wisdom to
the cause of global poverty alleviation and for the international community to
experience the achievement of China’s tourism poverty alleviation, and to tell
the story of China’s tourism promotion for poverty alleviation.
The
micro-documentary " Better Tourism, Better Life, Better World " is
produced by the World Tourism Alliance, the documentary trip spans
across multiple provinces and goes deep into China's grassroots villages.
Finally, eight tourism poverty alleviation case areas were selected, and the
documentaries were produced. There are total eight episodes and each episode’s
duration is around 5 minutes.
The
entire documentary series is people-oriented. It is filmed from the perspective
of individuals and families, paying attention to the interaction between nature
and society, focusing on the improvement and development of people’s
livelihoods in the case areas, restoring reality through lens, and presenting
tourism in an international context. These documentaries also highlight how the
natural endowment of "green water and green mountains" has been
transformed into "golden and silver mountains", telling vivid stories
of local people living a happy prosperous life, interpreting and disseminating
the core concept of "tourism makes the world and life better". This
micro documentary series has received highest praise and recognition from the
international community.
Starting
this week, China Cultural Center in Pakistan is airing weekly two episodes of
the micro-documentary series " Better Tourism, Better Life, Better World
" on WeChat Official Account. The Director China Cultural Center in
Pakistan’s personal official page “zhang he qing” is also premiering the micro
documentary at the same time. Later this month "World Tourism Alliance
Best Practice in Poverty Alleviation through Tourism
Case" of 2018, 2019 and 2020 will also be published on the social media
page of China Cultural Center in Pakistan.
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BY Adnan Hameed
Programme and Media Officer
China Cultural Center in Pakistan
